“The Psychology of Gold – Why We’re Drawn to Its Timeless Glow” By Dinesh Choksi Thursday, December 18, 2025
Gold has captivated human imagination for millennia. From ancient coins to royal regalia, and now modern jewelry, its allure transcends mere aesthetics. But why does this soft, glowing metal evoke such powerful emotions and fascination? The answer lies at the intersection of psychology, culture, and symbolism.
